SME Value in the Age of Generative AI: Implications for Test Development

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Breakout Bayhill 19 - 20
PPD Peas in a Pod Discussion

This discussion will explore the evolving relationship between SMEs and generative AI in the context of test development, examining how test sponsors are adapting their utilization of SMEs and how the value proposition of SMEs has been redefined.

Rather than solely focusing on content creation, SMEs are increasingly involved in reviewing and refining AI-generated content, identifying biases, and ensuring that test items assess skills that AI might miss. Their expertise is pivotal in evaluating AI-generated output and ensuring its relevance to the target audience.

Join us as we delve into how generative AI is redefining the value of SMEs in test development. We'll discuss the evolving responsibilities of SMEs, the guidelines organizations are providing on AI use, and the concerns SMEs might have about their changing roles. If you work with SMEs in your test development, this is a crucial conversation you won't want to miss!

Speakers
Account Development Manager
Head of Certification Development
Google